Alison Burg (Ali) is a marketing expert with fifteen years of advertising and marketing experience. She has worked on both the client and agency side of the business and has developed and implemented marketing communication strategies for both traditional and interactive campaigns across a variety of industries – healthcare, finance, retail, education, agriculture, and nonprofit. She possesses competencies across a broad range of communication mediums including packaging, print, direct mail, grass roots, event marketing, guerrilla tactics, web development, social media, search, online display media, and mobile. She is a creative thinker, passionate about advertising and strives to deliver great work.
Featured Current and Past Life Clients: Yorn, Exude, Bill Me Later - A Paypal Service, Verilogue, SUMO Heavy Industries, Syracuse University, AARP, Wyeth, PNC Bank, RJ Reynolds, MedImmune, Metropark
Agencies: Razorfish Healthware, Digitas Health, Blueprint NYC, M Agency, 20nine
Dress for Success: Ali also believes strongly in empowering women to be the best they can be. She is an active volunteer for Dress for Success - providing career development tools to help women thrive in work and in life.
Guest Lecturer: Ali has been fortunate enough to lecture at the Fashion Institute of Technology and Temple University